#025: "Who Said We Had to Go to Mars?", Featured Presentation at the 2018 Southern Textile Association Summer Marketing Forum by Ben Cooper

In this episode of The IoClothes Podcast, we’ll be sharing a featured presentation Ben Cooper recently gave at the 2018 Southern Textile Association Summer Marketing Forum in Belmont, North Carolina. The title of my talk, “Who Said We Had to Go to Mars?”. During the presentation, we discuss a common perception that innovation has to be grand and audacious. In some instances, that is certainly the case but the reality is that it sits on a spectrum. The false narrative that innovation needs to disrupt an entire industry is usually how and why programs crash and burn. We discuss what the spirit of innovation really means, and how everyone can start being innovative today!

Enjoy!

Support for this episode is brought to you by Myant. The world's most advanced textile computing platform. For more information, check out https://www.myant.ca/solutions.

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